Tayler Johnson
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Nike .SWOOSH

I helped launch .SWOOSH, Nike's consumer Web3 platform, from concept to public release. It was a new digital community and home for Nike virtual creations, and used blockchain-powered technology.

DATE
2022 - 2025
ROLE
Senior Software Engineer
TECH
React, TypeScript, Tailwind, React Three Fiber, Next.js, Vercel, Framer Motion, GraphQL, Contentful, Storybook
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I owned various frontend architectures, component systems, and shipped interfaces for a product serving Nike's global audience. Integrated Web3 and commerce flows (wallet connection, minting, transactions) with Stripe and AWS-backed infrastructure

Impact Highlights

Led onboarding & account-linking flows serving 260K+ users, with 30% new member acquisition. Enabled $2M+ in pre-order sales through production experiences integrated with Stripe.

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01Tayler JohnsonCREATIVE TECHNOLOGIST